If you color your hair, you know how frustrating it is when your fresh salon color starts fading within days. While UV exposure and heat styling play a role, the number one culprit is often hiding in plain sight: your shower water.
Chlorine is an oxidizer, and it interacts directly with hair color molecules. Every time you wash color-treated hair in chlorinated water, the chlorine lifts and breaks down the color pigments. This is why hair color fades faster in areas with heavily chlorinated water.
Copper and iron in your water can cause even more dramatic effects. Copper can turn blonde and light-colored hair green, while iron can give hair an orange or reddish tint. These mineral deposits build up over time, making the discoloration progressively worse.
Professional stylists increasingly recommend shower filtration to their clients as an essential part of color maintenance. Some high-end salons have even begun installing filtration systems in their own washing stations to ensure the best results for their clients.
The SYNONX filter removes the chlorine, copper, iron, and other minerals that attack your hair color. Customers consistently report that their color lasts 2-3 times longer after installing a SYNONX filter — saving money on salon visits and keeping hair looking vibrant between appointments.
Ready for cleaner water?
The SYNONX 4-stage shower filter removes chlorine, heavy metals, and bacteria. Designed in Toronto, built for the world.